Definition of reputation. 1a: overall quality or character as seen or judged by people in general. b: recognition by other people of some characteristic or ability has the reputation of being clever. 2: a place in public esteem or regard: good name trying to protect his reputation. Define reputation (noun) and get synonyms. What is reputation (noun)? reputation (noun) meaning, pronunciation and more by Macmillan Dictionary. Reputation definition: To have a reputation for something means to be known or remembered for it. | Meaning, pronunciation, translations and examples.


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Reputation management Many businesses have public relations departments dedicated to managing their reputation. In addition, many public relations firms describe reputation definition expertise in terms of reputation management.

Reputation | Define Reputation at

The public relations industry is growing due to the demand for companies to build reputation definition credibility and hence reputation. Although many companies[ who?

Hoover's has a list of officers with the term "reputation" in their titles. Despite the great interest in reputation, reputation definition only remains 25 or fewer people as reputation officers.

Reputation capital According to Reputation definition Klewes and Robert Wreschniok, reputation can be managed, accumulated and traded in for trust, legitimisation of a position of power and social recognition, a premium price for goods and services offered, higher customer loyalty, [3] a stronger willingness among shareholders to hold on to shares in times of crisis, or a stronger readiness to invest in the company's stock.

Therefore, reputation is one of the most valuable forms of "capital" of a company.

Reputation | Definition of Reputation by Merriam-Webster

This framework provides "return in cooperation" and produces reputation capital. Reputation definition positive reputation reputation definition secure a company or organisation long-term competitive advantages. The higher the Reputation Capital, the less the costs for supervising and exercising control.

Stakeholders of a company include reputation definition individual or group that can influence or is influenced by a company's practices. The stakeholders of a company can be suppliersconsumersemployees, shareholders, financial community, governmentand media.

Companies must properly manage the relationships between stakeholder groups and they must consider the interest s of each stakeholder group carefully.


Therefore, it becomes essential to integrate public relations into corporate governance to manage the relationships between these reputation definition which will enhance the organization's reputation.

Corporations or institutions which behave ethically and govern in a good manner build reputational capital which is a competitive advantage. According to Fombrun, a good reputation enhances profitability because it attracts customers to products, investors to securities and employees to its jobs.

A company's reputation is an asset and wealth that reputation definition that company a competitive advantage because this kind of a company will be regarded as a reliable, credible, trustworthy and responsible for employees, customers, shareholders reputation definition financial markets.

What is reputation? definition and meaning -

Also, it is the outcome of reputation definition efforts to prove their success and excellence. It is sustained through acting reliably, credibly, trustworthily and responsibly in the market.

  • Reputation - Dictionary Definition :
  • Reputation - Wikipedia

reputation definition It can be sustained through consistent communication activities both internally and externally with key stakeholder groups. This directly influences a public company's stock prices in the financial market.


Therefore, this reputation makes a reputational capital that becomes a strategic asset and advantage for that company. As a consequence, public relations must be used in order to establish long lasting relationships with the stakeholders, which will reputation definition the reputation reputation definition the company.


Much of this confusion has been alleviated by recent work integrating reputation models in terms of underlying psychological theory.

According to Money and Hillenbrand reputation models can be reputation definition in a framework that relates to reputation, its causes and its consequences. reputation definition


In this approach it is important not only to understand reputation, but also to identify the causes of reputation and its consequences. Reputation definition of reputation are seen to reside in stakeholder experiences. Stakeholder experiences relate to a company's day-to-day business reputation definition, its branding and marketing and "noise" in the system, such as the media and word of mouth.